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CREATE AN ADVERTISING PLAN
Can your business make it? With the right advertising plan, your business
can excel. Take the time to consider the following tips and methods to
improving your business advertising plan. Use as many of these methods
as is possible, but do put together a cohesive plan that outlines your goals
first.
What does your advertising plan include? How many of the following types
of advertising methods can you use? Consider the following steps.

1. Look at each of the advertising methods mentioned here.
   Determine which of these is most beneficial for your business. If it
   is a possibility, note that it is. If the plan seems to be a good one
   right off the bat, mark it as that. If there is no chance of it being
   usable for your business, you should cross it off.
2. Create a list of those elements that you want to use. Determine
   how to pursue each one. Determine the cost of each one, based on
   your business model. Then, factor in your budget. How many of
   these methods can you pull off?
3. Look for cost cutting methods. Look outside of the box before
   writing off any of these advertising methods.
4. Build your business-advertising plan step by step. Create your
   campaign, slogan and go for it.
5. Come back and look at your plan after you launch it. How well did
   each of the elements work? Is there something more that you could
   have done or changes that you could have made? If so, factor those
   in for the next time around.